Scorching Hot Scratch Off

Case study of a Direct Mail Piece I designed entitled "Scorching Hot Scratch Off"

Title: "Scorching Hot Scratch Off"
Art Direction & Digital Illustration.
Programs used: Adobe Photoshop & Aurora 3D Text Creator
1. Started with the standard background.
2. Added flooring for the text as well as the start of the fire burst.
3. Imported the 3D text
4. Added simple Photoshop layer effects to the text
5. Gave the text a little more depth with texture.
6. Added flames and other effects over the text
7. Finished the fire effects and scene effects with some color enhancements
8. Added a few flaming pieces bursting from the scene to add depth and dimension to the scene
10. Final Product
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